Congratulations to KRISTY of Looseleaf Editorial & Production for winning a copy of our Branding Workbook!
Kristy, a small business owner in Utah, provides quality editorial and production services to individual authors, publishers, businesses, and scholars. When asked how the Branding Workbook would help her, she explained:
I am preparing to focus my efforts specifically to fiction authors this coming year. Up to now I have been casting a very broad net for clients, but my schedule is now very full (I'm a stay-at-home mom and I'll soon be managing .33 acres of garden and chickens as well), so I want to select for quality over quantity when it comes to clients.
I want to focus my branding (and probably rebrand) to attract fiction writers, as they are the clients whose work I enjoy the most and with whom I feel the most collaborative spirit.
However, I have NO branding experience. I built my website myself and did all the logo creation, but I have little design background (I think it shows). I was able to get some professional input on my rebrand, but I don't feel like I have a good enough direction yet for myself, let alone for someone else to help me. A workbook would help me ask the right questions and formulate solid answers so I can give myself a better idea of how to brand Looseleaf appropriately.
Kristy: the Branding Workbook sounds like a great fit for this little predicament, so we are more than happy to give you a boost. Good luck, best wishes, and stay in touch!