sneak peek | Socialology

Socialology Business Card // multi-level emboss, letterpress, offset, foil-stamp // designed by Akula Kreative / printed by In to Ink [pinit]


Here's a super special sneak peek at another project we just wrapped up today! So much is in the works that we haven't had a chance to blog about it all yet...but you won't be disappointed!

Socialology is an event planning and design company based in Washington, D.C. and they are the proud new owners of a gorgeously crafted stationery suite! This business card is our combines offset, letterpress, foil stamping, a multi-level emboss, AND edge painting. We love it and couldn't be more proud.

Thanks to our wonderful client Jasmine, talented calligrapher and artist Andy Luce of Visual Armory, and awesome printer In to Ink, and for making it happen!

Define Bottle | letterhead suite design

luxury brand stationery suite, letterpress, foil-stamp, cotton paper [pinit]


So we're not 100% sure how Define Bottle found us through Google, but we're sure glad they did. The creators of a reusable glass "fruit infused water bottle" contacted us in August to bring their brand to life, and when they showed us a prototype image, we hopped on board. With the help and expertise of AN Design Lab, they have developed a product that is not only beautiful, but also supports healthy habits.

Define Bottle Here's what Carla, Co-Owner of Define Bottle, had to tell us:

Tell us a bit more about your line of work. What products do you offer?

We are the creators of a reusable glass "fruit infused water bottle." The nature of our bottle allows the consumer to put fresh fruit, herbs, etc. in the bottom portion of the bottle. The fruit is held at the bottom half of the bottle, and the bottle is then filled with water. It allows you to have fresh fruit infused water without any chemicals or added sugars. Plus, it looks really cool to see the floating fruit in the bottom half of the bottle.

We couldn't agree more. In fact, we already ordered a set and can't wait for them to arrive in December!

If a potential client were to see your branding, how would you want it to make them feel?

I would want them to think it was modern, sophisticated, classy, and a bit fun.

If you were to describe your brand in 5 words, what would they be?

Driven, smart, athletic, healthy, and likes nice things.[hr]

With that in mind, we came up with a custom logo, color palette, and pattern:

[threecol_one]Define Bottle | Custom Logo Design[/threecol_one] [threecol_one]Define Bottle | Custom Color Palette[/threecol_one] [threecol_one_last]Define Bottle | Custom Pattern Design [/threecol_one_last]


Fast forward to a few weeks later, and we have Define Bottle's new letterhead suite! We kept it modern, clean, and fresh, and increased the luxury factor by way of cotton paper, double-sided letterhead, wrap-around address labels, and a truly unique business card.

luxury stationery suite, letterpress pattern business card, foil stamp



Letterhead // Offset printed on Classic Crest 24# Writing (2 Pantones on front, 1 Pantone on back) Wrap-Around Address Label // Offset printed on Mactac Metro 60# Crack'n'Peel (1 Pantone) #10 OE Envelope in Cement

The business card has been offset printed in 1 Pantone on the front, then foil-stamped in yellow. On the back, the Define Bottle pattern has been letterpress printed in 1 Pantone. Two sheets of Savoy 118# Cover have been glue mounted to make one thick, classy card! If only you could see (and feel) it in person...

For stationery, we got a little creative. Using one of the patterned second sheets, we made an A2 envelope liner; for a card, we used an A2 flat card in cement (to match the #10 envelope), then wrapped one of the address labels around the top left edge. Instant stationery at little extra cost!

luxury brand business card, duplex, glue mount, letterpress, foil-stamp, cotton paper, dusted



Here's a detail shot of the shimmery back of the business card. The printer had a little fun with this and dusted a select few with silver- and blue-toned powder. So beautiful! We love how this pattern turned out. It brings the suite together so nicely.

For more info about Define Bottle, check them out on Facebook, Twitter, or their website. You can help them reach their fundraising goal by clicking HERE and pre-ordering a bottle of your own!

For our other post on Define Bottle's social media branding, click HERE.

the branding of akula kreative

Creative Branding | Stationery Suite [pinit]


Since we talk so much about other companies' branding, we thought we'd share some of our own today. Here's what we use for our simple, clean, creative everyday correspondence:

  • Standard Business & A2 Kraft Envelopes // We like the dark, heavy kraft paper.
  • Custom-made Return Address Stamp // We stamp using white ink.
  • A2 Stationery Postcard // Our seaweed graphic has been clear foil stamped on black paper.
  • 2-Color Letterpress Business Card // It's pretty standard, but the design is clean.
  • Custom Engraved Wood Flash Drive // This is how we send files to clients now.
  • Washi Tape // These match our colors and pattern and do a great job sealing envelopes.

We like to call this look Coastal Organic. (Oooh, fancy!) The stationery suite has a lot of texture (which we love), and the materials (cotton paper, recycled paper, wood, and soy-based inks) are eco-friendly.

Overall, our goals were to create something UNIQUE that 1) wouldn't break the bank, and 2) felt personal, professional, yet laid-back...just like us. Or so we hope.

Creative Branding | hand stamped kraft envelope in white ink

// detail of return address stamp //

Creative Branding | clear foil stamped design on black paper

// detail of clear foil //